Guerillarealty.com Real Estate

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The Evolution Of Real Estate (Part 1)

5 days ago

The 60s and 70s were quite literally the “golden age” of real estate (think Century 21’s gold blazers): a time when the real estate industry as we know it today was born. That original giant, Century 21, and other companies like Coldwell Banker, ERA, Prudential, Wychert, Long and Foster, etc., are responsible for pioneering many of the

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The Ultimate Website

Just Now

Our sister company, NewsGeni.us, is the largest online source for real estate news and best practices articles in the industry. Partnering with NewsGeni.us, we developed a unique way to automatically post consumer real estate news directly to your blog for you, every day or two.

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The Evolution Of Real Estate (Part 2)

Just Now

Modern real estate brokerage was in its infancy. By controlling the inventory, broker-owners were able to build real estate dynasties. It was common place to see multiple office operations with teams of agents, and it was during this climate that companies like Century 21, Coldwell Banker, ERA, and other similar broker-centric companies became

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Real Estate The New Way! (Part 1)

2 days ago

The real estate industry as we know it was still in its infancy. By controlling inventory, brokers were able to build real estate dynasties. It was common place to see multiple office operations with teams of agents, and it was during this era that companies like Century 21, Coldwell Banker, and other similar broker-centric companies became

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Ten Steps To Real Estate Success (Step 2)

1 days ago

Doing real estate the old way would make that number an impossibility, but using current lead generation strategies, it is not only possible, but it is pretty easy to accomplish. When I was a brand new agent, I built this same kind of business plan.

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Four Steps To The Perfect Ad (Part 1)

7 days ago

The typical real estate website captures about 1% of its unique visitors. Even the very best, and most expensive websites only capture 6-8%. Certainly, 6% is better than 1% — it’s six times better — but for very little money (less than most websites today) …

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Buyers Are Liars!

8 days ago

For an in-depth discussion on the real estate buying cycle and the three distinct phases check out these articles from my archives: Working Internet Leads Working Internet Leads: Revisited Turning Leads into Deals (Audio Interview) And because these online shoppers are in Phase 1 over 90% of the time, they want to do the looking on their own.

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Real Estate The New Way! (Introduction)

8 days ago

Maybe your real estate career is doing fine, but you see the changing direction of our industry and you feel like it’s getting tougher and tougher doing real estate the old way, so you’ve decided it’s time to invest in some training so you can stay ahead of the crowd. Either way, you’re here, ready to learn.

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Guerilla Training Blog By Matt Jones

6 days ago

The Real Estate Buying Cycle Just like gravity keeps us from floating into the clouds, there are certain laws that exist that guide our customers actions, attitudes and receptiveness to us. This set of laws is known as the “Buying Cycle”.

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Real Estate The New Way! (Part 2)

2 days ago

Today’s real estate professionals are on the go all day, working independently, and communication can be difficult. Not so with Pipeline-i® Virtual Office. Now the team leader can generate a new customer lead, assign it to an agent with a click of a mouse, and monitor the followup and progress from his own computer screen.

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Become A Relocation Specialist

3 days ago

It is a company that attracts people who are relocating, engages those clients, and then places them with real estate professionals. Then it oversees the process to ensure the client is happy and that the agents pay them the agreed upon referral fee.

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Learn About The Ultimate Website

9 days ago

“Changing the way real estate is done in America…” -CNN. And in only four short years later, after inventing a technology tool that I later dubbed “LCM” (for lead capture module), I grew my real estate practice first into a team, and then into the largest …

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The Real Estate Buying Cycle

6 days ago

The Real Estate Buying Cycle. Just like gravity keeps us from floating into the clouds, there are certain laws that exist that guide our customers actions, attitudes and receptiveness to us. This set of laws is known as the “Buying Cycle”. Every business on earth has a buying cycle, by the way. But in real estate that buying cycle can last

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The State Of The Industry

7 days ago

Let’s talk about the big picture– the state of the real estate industry. Last week it was reported that sales of existing homes was at the lowest point in 14 years. Then two days later we learned that sales of new homes was at a 10 year low. It’s been less than a month since the National Association of REALTORS(R) said that their

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Zillow, Realtor.com: “Checkmate!”

Just Now

Prior to using the Ultimate Website my real estate business was limited to 3-4 transactions a year. Mostly word of mouth. I tried Realtor.com but monthly fees for my zip code was over $1,200.00 a month. My mortgage side carried the transactions.

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Days On Market Calculator

7 days ago

That means the current inventory level turned over 1.5 (1.4997) times in the last 12 months (5,855 divided by 3,904 = 1.4997). Now, let’s take the 365 days in a year and divide by 1.5 and you get 243, which is the true average days on market.

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The Virtual Office Model (Part 7)

6 days ago

I wanted, first and foremost, our real estate customers to benefit by a better real estate brokerage experience. I know that that can only be accomplished by better trained, better motivated, and better paid agents doing the work in the trenches. But for the agent to be better trained, better motivated, and better paid, the broker-owner

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The Ultimate Guide To Effective Real Estate Prospecting

3 days ago

In real estate we often make the same mistake as the initial sales clerk. We make a great connection with the customer and really provide value through our site. Then, we are nowhere to be found when the customer begins the home search process some weeks later all while expressing shock and anger when you check back in finding the customer to

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Starting With Basics

4 days ago

Real estate brokerages are closing on nearly every corner. Good people are leaving the real estate business like rats from a sinking ship. Not that I …

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Download Page (ALL)

9 days ago

Ten Steps to Real Estate Success. Thinking about beginning a new career in real estate? This powerful book is a step-by-step road map for success. Starting at ground zero, and moving to becoming a top-producing agent, Matt shares secrets you won’t find anywhere else. Whether starting or …

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How To Build Your Own Team: Becoming A Rainmaker

9 days ago

He’s been in real estate only three years, yet in the last year he’s grown his team to 22 agents and is now the dominant agent in his market. Kyle is a perfect example of how you can actually become the dominant agent in your market in only a couple of years. He’s actually done it.

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Absorption Rate Calculator

8 days ago

Although the manufacturing segment of the economy has been using this metric for decades, real estate, for the most part still doesn’t. OK, so what is Absorption Rate? Simply put, it is the rate at which a market absorbs or eliminates inventory. Markets are always changing: new inventory is being added and old inventory is being sold or absorbed.

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CMA And Proceeds Calculator

9 days ago

Let’s be completely honest… as a listing agent using a traditional CMA, you can make the numbers say just about anything you want. I know that’s a pretty strong statement, so let me explain. With the traditional CMA method, the agent selects three recently sold properties that closely represent the subject home (or the home […]

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The New Ultimate Listing Presentation (Part 1)

6 days ago

Since my original release of The Ultimate Listing Presentation back in 2006, over 100,000 real estate professionals have taken this training — some by reading the paperback, some the e-Book, some have watched the video series or read the series of articles either in print or online, and some have even taken the training in person. For all you who have invested your valuable time to learn

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The Science Of Online Marketing (Part 1)

3 days ago

I got a real estate website, but soon realized that having a website was not the answer. I found out very quickly that there was a huge difference between having a website and capturing customers online. I looked at lots of websites: Advanced Access, Homes.com, Realtor.com, iHouse 2000, Point2Agent, Success Websites, and many others.

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Real Estate The New Way! (Part 3)

2 days ago

That means that while real estate is a high interest category to us, the general public sees it as a low interest category. That means that while there are dozens of national brands, the public only remembers the top three. For years, those top three have been Century 21, Re/Max, and Coldwell Banker, in that order.

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Build The Ultimate CMA Using This Tool

3 days ago

The real problem is the sample size. In statistics there is a concept known as “margin of error”. This is the web technology I created for myself that turned my real estate practice around overnight, and now I license it agents everywhere. But right now it's too popular and is currently waitlisted.

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My 8% Listing Presentation (Part 1)

9 days ago

But the truth is that it’s possible to serve your clients, your fellow real estate professionals, and yourself; and with this presentation it’s also easy! Let me explain. We’ll begin by discussing agency – specifically, seller agency. As a listing agent, your client is the …

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Absorption Rate For Dummies

9 days ago

And better yet, it will only take you a few minutes to learn it. Although the manufacturing segment of the economy has been using this metric for decades, real estate, for the most part still doesn’t. OK, so what is Absorption Rate? Simply put, it is the rate at which a market absorbs or eliminates inventory.

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Working With Phase 1 Leads

3 days ago

And yesterday we talked about knowing the real estate buying cycle which will tell you exactly what the needs and motivations of your leads are before you even call them. Now we are going to walk through my no-pressure approach to working internet leads who are almost always in phase one of the buying cycle. You can easily personalize my script

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Sellers Are Yellers!

1 days ago

We want to say, “Because it’s real estate, and real estate sucks right now, if you hadn’t noticed!” Instead we have learned to blame it on the house, the price, or other reasons to take the pressure off of us and put it on them. And yes, unfortunately that approach works to a degree, but I recommend another approach.

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Take A Tour Of The Ultimate Website System (Part 1 Of 6

9 days ago

Today more than nine out of ten real estate shoppers begin online, and eight out of ten do almost all their searching online. Sadly, last year the average agent generated only four inquiries from the internet resulting in zero closed transactions and yet today agents are investing in technology more than ever before. Introducing LCM-Web.

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Don’t Look Now But You May Be Out Of A Job

7 days ago

If real estate professionals have no other means of generating their own customer leads, they will have no choice but to pay the outrageous prices. One of those major players, Realogy who just acquired ZipRealty, is already charging agents a whopping 43% (35% referral and 8% franchise royalty) of the total gross commission for referral leads

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The Virtual Office Model (Part 8)

6 days ago

The FavoriteAgent.com Virtual Model Imagine starting your very own real estate brokerage. I know what you’re thinking: “But I don’t have the $20,000 for a franchise fee, or the $10,000 for a lease deposit and and first month’s lease payment. For that matter, I don’t have the $50,000 it will cost me to buy the […]

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Take A Tour Of The Ultimate Website System (Part 3 Of 6

1 days ago

With either choice you are still in compliance with state real estate laws because your company information is still on the contact page. As you probably know, there is a large body of data that suggests non-branded websites perform better in customer surveys.

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Quick Answer Series: What About Direct-Mail Marketing

4 days ago

I think direct-mail marketing for real estate agents is insane! It’s probably the single dumbest idea agents waste their time and money on! I’ll show you exactly why. First, you need to understand that I’ve personally done direct-mail and I’ve wasted my own money, so please understand that in condemning this idea as “insane”, I’m […]

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Feel Like Quitting Real Estate

2 days ago

Everywhere you look the news is grim. Today there are record numbers of foreclosures. Huge inventories of new and existing homes are being reported by nearly every media outlet. The mortgage industry is in a state of chaos. Many real estate agents are experiencing their toughest times ever in the business. It is a very […]

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Alarming New Stat: Agents Now Working For A 26% Split

3 days ago

Traditional real estate marketing has failed them, and most agents have dabbled in online marketing, only to waste their already limited budgets. There is a new group of agents, however, that has rejected the notion of paying out three-fourths of their commissions and has instead taken their marketing into their own hands. Many have departed

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Federal Judge Ponders Legitimacy Of RE/MAX Trademarks

Just Now

Real estate giant, RE/MAX is in jeopardy of losing two of their trademarks as a result of bully tactics that have backfired on them. I’ll bet they didn’t see that coming! Many of you have been following the real-life David and Goliath story of RE/MAX attacking me and my company for allegedly infringing on their […]

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Zillow: Checkmate!

8 days ago

Brad Inman says “Checkmate!” Yesterday Brad Inman, real estate industry pioneer and founder of Inman News, commented on the Zillow (NASDAQ: Z) acquisition of chief rival Trulia (NYSE: TRLA) in an early morning press release: “In my view, this is checkmate. Soon, Zillow will control the chessboard, like Amazon does the publishing industry.

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How This First Year Agent Made $80K Working Part Time

7 days ago

She graduated real estate licensing school and got her provisional brokers license. Then she checked in with our company, got all her technology in place, joined the local association, the MLS, and all the fun stuff new agents have to do. Then she promptly went on a three week vacation to Europe to visit a school friend, before starting

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The New Ultimate Listing Presentation (Part 3)

6 days ago

Sure real estate’s changed, but they just changed with it. Now many of them are dominating their local markets because they don’t have the number one problem facing most agents today: not enough customers. And if you are a listing agent, that means sellers. But you don’t have to take my word for it.

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Agent Testimonials

4 days ago

When I started in real estate, I struggled to close one deal a month. I had a standard template website and thought I was “advanced” because I used pay-per-click advertising. But I closed only a few deals from it. At the time, it was the best I could do. When I heard about your Ultimate Website, I …

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About guerillarealty.com real estate

The typical real estate website only captures about 1% of the visitors. By adding an LCM gateway to the site it captures about 25-30% of the traffic. The reason that efficient capture is critical is that in order for you to have significant results with a low amount of traffic, you need high efficiency.

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Total: 44 New Post

FAQ?

Is real estate a good investment right now?

Real estate is generally a great investment option. It can generate ongoing passive income and can be a good long-term investment if the value increases over time.

How much can you make in real estate?

Real estate is often a referral-based business. Those who are involved in the business longer typically are the most successful. Those with 16 years or more experience earned the highest real estate income: approximately $78,850 on average.

What is the best real estate market?

Dallas tops the list of real-estate markets over the period studied, exhibiting strong price appreciation, while remaining a market in which investors saw strong rents relative to property values.

What is the most expensive real estate in the US?

Manhattan real estate is the most expensive in the US per square foot with some properties topping $10,000: Study. Move over San Francisco — the Big Apple tops Silicon Valley as most expensive place to live in the United States, a new study shows.

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